The best platform for your business is...
Instagram
Yay! Congrats you creative genius. Taking this quiz is a step in the direction toward becoming more social media saavy. So which platform is your superpower? Well, your unique blend of creativity and visual aesthetic + your eye for a trend, makes Instagram a perfect place for you to start.
By crafting and strategizing content that offers a solution to your customers’ and clients’ needs, you’ll help increase sales and build brand loyalty.
“She was never quite ready. But she was brave.
And the universe listens to brave.” – Dr. Rebecca Ray
Three Tips to Get the Most Out of Your Creative Business Instagram Account...
1. Know Your Ideal Customer
Knowing your ideal customer is 100% critical to crafting a high-converting Instagram account and establishing yourself as an authority in your field. To get started, figure out their demographic. Are you marketing to millennial moms or artsy Gen Xers? Answering this will help you decide how to craft your content to win over your dream audience.
Next, get clear on what problems your products or services solve and what your ideal customer stands to gain by choosing you instead of your competitors. If your business could solve just one problem for your customers or clients, what would it be?
2. Get Visual
What makes your business stand out from the sea of online advertisements? To find your vibe, don't be afraid to experiment. It's good to stick with a consistent color palette and high quality photos, but does your audience love a good meme? Maybe they're more into motivational quotes? Play around and see what gets the most interaction!
3. Post with a Plan
Once you’ve got a clear picture of where your target market hangs out online, it's time for a strategy. Randomly posting when you have time or "feel like it" won't get you the results you're hoping for. Create a content plan to make sure you're showing up consistently and with tons of value.
Who am I to Fill You in on Creative Social Media Marketing? Let Me Introduce Myself...
Hey there, I’m Ashley Greeno 👋
I help makers & bakers turn their creativity into profits.
I used social media to grow an epic cookie business, and now I'm managing Instagram for other business owners. And this system is still my foundation for building fun, engaging accounts!
In Nov/ Dec 2020 I sold $24,000 worth of cookies with a $0.00 marketing budget. That was when it hit me: I could share my talents & strategies with other creative entrepreneurs and help them grow their dream businesses too!
I believe that marketing can be authentic & joyful (not cringey and stressful).
Bonus Resources to Help You Convert Like Crazy? Look No Further 👇
1. Check out this post on my blog: 4 Ways to 4x Your Sales. I breakdown cross-platform consistency and the how and why of using it to boost your brand’s visibility! Get ready for a wave of new leads.
2. Watch this live video: 3 Ways to Prep for a Launch . I share 3 helpful tips to help you start asap and get more bang for your buck!